Domain authority is a powerful thing, and it’s perhaps natural to think that there could be such a thing as “Podcast Authority.” While I think there certainly is, from an SEO perspective, at least for now, it simply doesn’t exist in the same way.

Today’s question came from listener Glenn B who asks whether or not linking to one of his podcasts, from another of his podcasts (he has three) could give some sort of slick marketing or discovery boost to his podcasts. He also asks what the click through rate on links in show notes is.

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